Dear Strategy: “What is your strategy to get customers to use this product?” I love this question because I can practically hear the frustration in its tone. And it’s a frustration I’ve felt so many...
Dear Strategy: “What are some best practices when developing a new product?” The first thing that comes to mind when answering this question is to make sure that you choose the right development process for...
Dear Strategy: “How do you differentiate between strategic objectives, strategy, goals, and priorities?” Although this question only chooses four different terms to focus in on, I think the core of the issue here is that...
Dear Strategy: “How do you align your product strategy to the broader corporate strategy?” (Continued) Last week, I gave you the first part of my answer to this question, which was all about communicating (or...
Dear Strategy: “How do you align your product strategy to the broader corporate strategy?” Just to refresh our collective memory, we did have an earlier question that asked about the difference between a product strategy...
Dear Strategy: “How do you take multiple channel strategies and unify them into an overall strategy? Also, what does a world class strategy look like?” There are two very big questions. And since I only...
Dear Strategy: “What is the best tool for non-strategist product managers that need to do a better job with their product strategies?” Just like last week’s episode (which you can find by clicking here) this...
Dear Strategy: “What is the best way to determine the overall strategic direction of your prime competitor in order to leapfrog them?” This is a straightforward question with a straightforward answer. Well, sort of… Let’s...
Dear Strategy: “How can you create a harmonized team and get the best out of your team members? At times, a strategy can be solely focused on customers, profit margin, etc. and doesn’t take the...
Dear Strategy: “When you are fast-following and budget constrained, how do you find ways to leapfrog in certain segments of your market or product areas?” Before we get to the meat of this question, let’s...
