Dear Strategy: “How do I better assess what should be the trigger level for reviewing and potentially updating my strategy?” When I listen back to the podcast episode for this question, I feel like I...
Dear Strategy: “What is the difference between a product-based organization and a market-based organization, and how does that translate into product and marketing strategies?” Full disclosure – this question is actually from me. Not because...
Dear Strategy: “What is the best way to get continued buy-in for my strategy and ensure the organization remembers and ties their work back to the strategy?” AND “What are some methods to gain buy-in...
Dear Strategy: “How do you build a strategy that all levels of an organization can participate in and support – making sure to communicate the ‘why’ and not just the ‘what’?” I absolutely love this...
Dear Strategy: “How do we best handle having the Engineering and Innovation groups working in different locations than the Manufacturing groups? (i.e. How do we manage the long-term strategy for Manufacturing and Engineering in two...
Dear Strategy: “What is the appropriate measure for the value of a project or product? Raw sales? Profit contribution? Something else?” Ah – sales and profit…the staples of any good strategic dashboard. And something else?...
Dear Strategy: “How do you make sure there is an effective inter-working between different levels in a dynamic strategy evolution?” “Dynamic Strategy Evolution” – that could be the name of a band! But more than...
Dear Strategy: “What are some product strategy pitfalls to avoid?” I’m happy to announce that my answer to this question will take the form of Dear Strategy’s very first listicle! So, without further ado, I...
Dear Strategy: “How do I align my product strategy and product roadmap with our technology roadmap, in the face of a strong engineering organization?” Ahh, the product roadmap… such an overused yet somehow still elusive...
Dear Strategy: “In a rapidly changing marketplace, how should teams balance the need to support the core business and the need to tackle innovation? What tactical steps can allow an organization to succeed at both...
