Dear Strategy: “What indicators will you use to let the team know we are moving closer or further away from our goal?” In Episode 32, which you can find by clicking here, I talked briefly…
Dear Strategy: “How do you help the organization stay focused on the strategy and not become distracted?” Human beings are somehow conditioned to go after the latest shiny object. I don’t really know why. I’m…
Dear Strategy: “How do you decide whether to grow the market with new products or compete with old products?” Last week we talked about some of the criteria you might use to help you map…
Dear Strategy: “How do you think of product strategy when your products are non-revenue generating and at all different states of maturity?” For this one, I’m going to take you all the way back to…
Dear Strategy: “How do you get buy-in from everyone in the strategic vision for your product?” I’ve talked a little bit about vision before in this series, but I’ve never really covered the different types…
Dear Strategy: “What are the best practices to benchmark competition?” Back in Episode 24, which you can access by clicking here, I covered some ways that you can determine the strategy of your competition. I…
Dear Strategy: “How do you go about prioritizing and balancing long-term versus short-term goals?” This is going to be a bit of a continuation from the answer that I gave in Episode 16, which you…
Dear Strategy: “As a product development team, how can we best reinforce technology-driven strategy?” The key qualifier to this question is that it’s being asked by a member of a product development team. And, because…
Dear Strategy: “How do you know when to move into the next phase of your strategy?” Back in Episode 29, which you can find by clicking here, I talked about the many different terminologies that…
Dear Strategy: “What metrics can we use besides P&L to drive strategy in a service business?” It’s interesting that this question is being asked in relation to a service business because it’s true that a…