Dear Strategy 103: Determining the Size of Your Target Markets

January 20, 2020
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On this episode of Dear Strategy, we answer the following question…

Dear Strategy:
“Thank you for the 5-part series that explained TAM/SAM/SOM back in April. Once I’ve decided what those are for my company, how do I then figure out how big any of those are in terms of revenue? What sources might I go to in order to figure out how big my market is?”

Visit our Blog to read the full post that goes along with this episode.

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